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Sales
Sales is where the nursery business becomes personal. These articles share practical tactics for building customer loyalty, managing stress, navigating credits, and representing your brand with confidence. Designed for reps and owners alike, this category strengthens your ability to close deals and foster repeat business.


Spring Update: Wins, Lessons, Next Steps
It’s been four months since we launched Standard Nursery LLC in February, and I wanted to share a quick update. Spring is finishing...

Josh LaPoint
May 30, 20253 min read


How I Handle Sales Stress
I typically fill a page or two of my yellow legal pad each day as I’m taking notes during calls, managing my priorities, etc. If you...

Josh LaPoint
Apr 22, 20254 min read


Why I Joined the OAN
I’ve recently become a member of the Oregon Association of Nurseries and wanted to share some of the benefits they bring as well as the...

Josh LaPoint
Apr 11, 20253 min read


Why Every Nursery Needs a Broker
Are Nursery Broker’s really just cherry-picking middlemen or do they provide a necessary service? In today’s article, we examine the...

Josh LaPoint
Mar 11, 20253 min read


Fewer Credits, Happier Customers
What if I said that you could increase profitability by whole percentage points without changing your growing practices or pricing...

Josh LaPoint
Feb 19, 202510 min read


Sizes vs Expectations
Have you ever ordered a shirt in your size only to find it didn’t fit right? Although they advertise standard sizes like Small, Medium,...

Josh LaPoint
Feb 12, 20252 min read


How to Take Catalog Quality Pictures
Before we get into this, I just want to reinforce that you don’t need special equipment. I prefer an iPhone. It takes awesome pictures...

Josh LaPoint
Jan 4, 20255 min read
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