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Logistics
Shipping is a hidden cost center that can destroy margin or unlock scale. This category demystifies freight options, brokerage roles, and creative solutions to rising costs. If you want to move product efficiently while maintaining profitability, these are must-read posts.


Are Trucking Brokers Necessary?
I have used trucking brokers to move nursery stock for the past eight years and most of the nurseries I know use brokers as well. As an...

Josh LaPoint
Feb 21, 20256 min read


WTFreight: Parcels, Trains, and Trucks
There are a lot of ways to move plants across the country and internationally and each of them have unique costs, benefits, and potential...

Josh LaPoint
Jan 25, 20257 min read


WTFreight: How We Handle Shipping Costs
When you’re shipping plants across the country from the West Coast, there are three ways to handle the freight cost. They are Freight...

Josh LaPoint
Jan 18, 20255 min read
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